RealSavvy, Follow Up Boss & AI Marketing FAQ
Answers to the most common questions about RealSavvy, our Follow Up Boss integration, AI marketing automation, AEO and IDX websites.
What is RealSavvy and who is it built for?
RealSavvy is a modern real estate marketing platform that combines luxury IDX websites, AI-powered content and an embedded Follow Up Boss experience. It is built for independent agents, high-performing teams and brokerages that want premium branding plus better lead engagement, not just another templated site.
How fast can I launch a RealSavvy website?
Most agents can launch a RealSavvy IDX site in as little as 5 minutes once MLS access and Follow Up Boss are connected. Branding, content and advanced features can be layered in over time without interrupting your live site.
Does RealSavvy integrate with Follow Up Boss?
Yes. RealSavvy is a deeply embedded IDX integration inside Follow Up Boss that feeds property views and search behavior directly into your FUB database. New leads, registrations and inquiries are pushed into Follow Up Boss with sources, tags and relevant details so you can trigger action plans and smart lists.
How do leads and website activity show up in Follow Up Boss?
When someone registers, requests a showing or engages with listings on your RealSavvy site, that activity can be sent into Follow Up Boss as lead records, notes, tags and events. This makes it easier to see who is active, build smart lists, assign follow up to your team and measure which campaigns are working.
What is AEO and how does RealSavvy help with it?
AEO stands for Answer Engine Optimization, which focuses on helping Google and AI assistants surface direct answers instead of just links. RealSavvy supports AEO by making it easy to add FAQ blocks, rich JSON-LD schema, local content and neighborhood pages so your site is more likely to be used as an answer source for buyers and sellers.
How does AI marketing work with RealSavvy?
RealSavvy uses AI to help generate listing pages, property descriptions, blog posts, neighborhood content, ad copy and follow-up ideas from your existing data. Instead of starting from a blank page, you can use AI to build campaigns and landing pages that are already tailored to your listings, markets and Follow Up Boss contacts.
Can I migrate from platforms like Luxury Presence, Ylopo, Brivity or BoomTown?
Yes. Most migrations require little to no downtime. You keep your domain, improve SEO structure and can pull in important content and lead data for a smooth transition. RealSavvy helps you rebuild key pages, connect forms to Follow Up Boss and maintain continuity for your clients and prospects.
Do I have to sign a long term contract?
No. RealSavvy offers flexible month to month plans so you are not locked into heavy annual contracts. The goal is to earn your business every month with performance, support and product improvements rather than long-term lock-in.
Does RealSavvy work for individual agents, teams and brokerages?
Yes. RealSavvy powers individual agents, high performing teams and brokerages that want premium IDX branding with automated marketing. You can start as a solo agent and scale into multi-agent or brokerage packages as your business grows.
Does RealSavvy help with local SEO and neighborhood pages?
Yes. RealSavvy supports robust neighborhood, building and community pages that tie directly to IDX data. You can highlight schools, lifestyle content, map searches and featured listings, which helps with local SEO, AEO-friendly content and a better experience for buyers who are exploring areas and not just specific properties.
What kind of support and onboarding do you provide?
RealSavvy provides help with initial site setup, MLS connection, Follow Up Boss integration and core content structure. Ongoing support is available for questions about IDX, lead routing, templates, AI content and best practices so your site and marketing continue to improve over time.